Service Details
Mad Penguin™ is the ultimate online destination for Linux
professionals around the world, as well as individuals seeking to learn
about Linux. We offer the following services at no cost to our readers:
- Relevant
Information Technology news delivery
- Linux
software reviews and original tutorials
- Real-time
news feed
- Online
live help forums
- Dedicated
IRC Channel
- Exciting
opinion columns
Mad
Penguin™ was born on
January 12th, 2003. It is the proverbial new kid on the block, but has
covered some impressive ground since then. Its traffic has increased
exponentially every month since its inception and is forecasted to
continue its growth into the future. We are visited by readers from
other top sites such as DistroWatch,
Slashdot,
NewsForge,
Linux.com, OSNews, and others.
Our target audience includes:
- IT
Professionals
- Network
Administrators
- Early
Adopters
- Linux
Enthusiasts

Banner
advertising Plans
Each banner advertising campaign will allow for one banner to be run in
a side block on our site in rotation with other paid advertisers. With
a paid monthly subscription, you can run your ads without worry of
impression limits. We only allow 150x60 and 160x600 pixel banners in
GIF (animated GIFs are welcome), JPG, PNG, or Macromedia
Flash format,
which cannot exceed 25k total file size. If you would be interested in
purchasing larger ad sizes, please contact us and we will be happy to
assist you.
We have four plans to choose from. To subscribe to a plan, simply click the
SUBSCRIBE button below the plan you wish to purchase
and you will be taken to our PayPal
secure payment site to fund your account. Once we
receive payment, you will be contacted with further instructions.
Hi-Lite
Text Ads
The Hi-Lite text ads on Mad Penguin consist of single keywords that can
be purchased on the site. Every keyword will be hyperlinked to the
location of your choosing and will automatically appear in every
article on the site. This plan does not come with a user control panel.
Text Link
Ads
Our Text Link ad plan is an excellent choice for those who wish to
broadcast their product or service but don't have the staff or budget
needed for rich media formats or who simply prefer the text link format
appearance. Either way, it's a great way to get your name out there.
150x60
Buttons
One of the most economical plans available for graphic media on the Mad
Penguin site, 150x60 buttons are a good way to get attention for your
service or product on a budget. While not as prominent as the 160x600
Skyscrapers, the buttons should serve well for small or economy
campaigns.
160x600 Skyscrapers
Our
160x600 Skyscraper ads will appear in rotation with other
advertisers on every page of the Mad Penguin website (except the
forums). These are the most visible ads we have available and are what
will have the most impact with our readers. The Skyscraper ad campains
come with a custom user control panel that you will be able to track
performance with.
To
get started...
To start a banner ad campaign on Mad Penguin™, choose one of
the
plans above, or contact us for a custom quote on your custom media
size.
After we receive your initial payment, we will contact you with
instructions on
how to proceed. Total setup time (from initial payment to live ads) can
be expected to take 24-48 hours to complete, though under normal
circumstances it can take less than 8 hours. Please note that your
billing cycle starts the moment you submit payment. This is why we
strive to get your account set up as fast as possible.
Renewing
your campaign is automatic
Ad campaign plans are based on a monthly subscription format and are
complete hands-free. Once you
sign up for the plan, you will immediately be billed for the first
three months of service, after which
you will be billed automatically once per month until you cancel your
plan. There are no commitments or lengthy contracts to sign. You may
cancel the subscription at any time yourself via your PayPal control panel
or we can do it for you upon request.
Cancelations
You are free to cancel you banner campaign at any time (you can do this
from your PayPal account), though we do not offer refunds on
full or
unused months. If you plan on canceling your advertisement plan, we
advise that you
do so near the end of your billing period. Although it is not common
practice, we reserve the right to cancel any campaign at any time. Our
cancelation policy applies to all canceled subscription plans.
The
fine print
Mad Penguin™ and it's sister sites will not publish any
material that is by nature and/or definition illegal,
pornographic, adult, or material which endorses these activities. All
banners must be initially approved by a site administrator before being
submitted
into rotation. All banners submitted by clients after that are subject
to administrative approval. We reserve the right to remove any material
we find offensive. Depending on the situation, you can be asked to
re-submit proper ad material or we may cancel your account. We reserve
the right to decline any banner (at our
discretion) at the time of campaign subscription and refund the
campaign cost to
the customer.
The banner account holder agrees to hold Mad Penguin™ and its
staff free of
any
fault from all claims for loss, liability, or damages (whether they be
monetary or intellectual) caused by their campaign. This includes but
is not limited to, court costs and attorney fees. The banner account
holder also agrees that their banner is not in violation of any
copyright laws, or other laws protecting third party investments such
as trademarks and invasion of privacy laws.
We reserve the right to change these policies at any time. If we do
change policies, current campaign owners will be notified in writing
via email. We also reserve the right to revoke you account and remove
you banner and/or account and information at any time at our discretion.
The ad system we utilize system is one of the best in the business, but
due to the nature of the Internet and information technologies in
general, we will not guarantee the dependability or accuracy of the
banner campaign statistics, though we will make every effort to verify
their integrity.
| *All
traffic numbers reflect past performance. We do not make any guarantee
on banner performance. Due to the nature of the site, traffic
fluctuates and depends greatly on content, therefore exact impressions
and CTR (click through ratio) cannot be forcasted and/or promised. |
|